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Asia Europe Trading – Premier Suppliers of Quality Bathroom Products


Over the last decade AET has established an enviable reputation as one of the premier suppliers of quality bathroom and kitchen products, supply chain management and business services.

Customer satisfaction and continuous product development and innovation are our driving business goals.

We understand and value the needs and demands of our customers and we are always striving to deliver the highest levels of product quality and service.

We always fully engage with our customers’ initiatives, product development plans and TQM systems. In turn, we develop and provide relationship management and teamwork within our business to provide the best win-win solutions to our customers’ needs.

In May 2014 Asia Europe Trading was “for the second year running” awarded the Sliver Award for Excellence in Chinese international trade by the UK Department of Trade and Investment. In May 2014 we have also opened new offices in Preston, just 45 minutes from Manchester International Airport and sitting right in the middle of the UKs motorway networks of the M6, M61 and M62 corridor.

The world of business changes and evolves every minute of every day and we believe that our efforts will keep all of our customers in a more competitive and successful position within their markets. To embrace the world of change – our new office has our state-or-the-art “concept-b” bathroom showroom incorporating a fully digital bathroom and shower area offing safety first!, ease of use!!, and water saving technologies!!!….a must see “by appointment only” facility.

Asia Europe Trading manufactures and sources for some of the UKs top bathroom brands and we wish to share our concepts and products with all those involved in the retailing of bathroom products here in the UK. Whilst we only supply to OEM and bathroom distribution businesses we welcome a forum of discussion about making the bathroom a great environment in which to relax, be safe and be energy conscious.

We are happy to advise on our network of distributors and availability of our products and designs. You just have to ask!

AET regularly attends international trade shows and will advise businesses on the best ways to travel to these shows; we hold regular training sessions which are presented at either Milton Keynes or Preston (there is non-refundable deposit for these sessions); and we bring the new bathroom concepts from around the world to our doors here in Preston.

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